Proposals and scope.
Proposals, briefs, kickoff calls and one-page scopes that say what is included and what is extra.
Win and deliver websites
A website brief template for local businesses
A website brief template for a one-person AI agency and its local clients: the questions that matter, a filled-in florist example, and the unknown answers.
Win and deliver websites
Your first website for a friend's business: doing it properly
Your first website as a one-person AI agency, for a friend's business: a price, a one-page scope, accounts in their name and a clear finish line.
Own your agency and choose tools
What to put in a website agreement, in plain words
A plain-words website agreement for a one-person AI agency: scope, payments, approvals, who owns the site and accounts, and how either side can leave.
Win and deliver websites
How to run a short website kickoff call
Website kickoff meeting questions for a one-person AI agency: a 30-minute agenda, the questions most calls forget, and the recap to send the same day.
Win and deliver websites
How to follow up after sending a website quote
How a one-person AI agency follows up on a website quote without chasing: when to send each note, three short emails to copy, and what to do after a no.
Win and deliver websites
A one-page scope for a local business website
A one-page website scope template for a one-person AI agency: what's in, what's out, who supplies what, how changes work and what done means.
Run the agency
How to say no to a client request without losing the client
How to say no to an out-of-scope client request when you run a one-person AI agency: a four-part reply, example wording and the yes you can offer instead.
Win and deliver websites
How to write a website proposal a local business reads to the end
A website proposal template for a one-person AI agency: what to include, in what order, and how to write the price so a local business owner reads to the end.
Win and deliver websites
How to research a local business before you pitch a website
Before a one-person AI agency pitches a website, find three facts: what the business does, how customers find it, what they say. The rest becomes a question.
Win and deliver websites
How much should you charge for a small business website?
How a one-person AI agency works out what to charge a local business for a website: scope first, then time and costs, then a quote read in two minutes.